E-commerce PPC Management
E-commerce accounts need Search, Shopping, and remarketing working together, not managed in isolation.
E-commerce advertising performs best when Search, Shopping, Performance Max, and remarketing campaigns are managed as one coordinated strategy rather than separate silos. I manage full-funnel PPC for online stores selling within Pakistan and internationally, tying campaign structure to product margin, inventory, and seasonality.
What's Included
- Combined Search, Shopping, and Performance Max campaign strategy
- Product feed optimisation and troubleshooting
- Margin-aware bidding so top-margin products get priority budget
- Seasonal and promotional campaign planning (sales events, new collections)
- Cart abandonment and post-purchase remarketing
- Revenue and ROAS-focused reporting, not just clicks and impressions
How It Works
Store & Feed Review
Your store, product feed, and existing campaigns (if any) are reviewed.
Strategy Build
A coordinated Search, Shopping, and remarketing plan is built around your catalogue.
Launch
Campaigns are launched with revenue and ROAS tracking in place.
Scale
Budget is scaled toward the products and campaigns generating the best return.
E-commerce PPC Management for the Pakistani Market
E-commerce PPC for Pakistani online stores has to account for cash-on-delivery behaviour, WhatsApp order confirmations, and the mix of local and international shipping many stores offer, all of which affect how conversions should be tracked and how campaigns should be structured for accurate performance measurement.
Frequently Asked Questions
Do you work with international e-commerce clients too?
Yes, e-commerce PPC management is one of the services I provide for online stores in the UK, US, Australia, GCC, and Europe as well as Pakistan.
Ready to start with E-commerce PPC Management?
Let's talk about your business, your goals, and the right way to get started.